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WNBA Partner Management

REQ ID:  8694

New York, New York, US, 10022


The NBA is committed to providing a safe and healthy workplace. To safeguard our employees and their families, our visitors and the broader community from COVID-19, and in consideration of recommendations from health authorities and the NBA’s own advisors, any individual working onsite in our New York and New Jersey offices must be fully vaccinated against COVID-19, including having received a booster when eligible. The NBA will discuss accommodations for individuals who cannot be vaccinated due to a medical reason or sincerely held religious belief, practice, or observance.


Position Summary:

This position will service key strategic WNBA marketing partner relationships. This individual will focus on the day-to-day relationship management and oversee activation efforts of various global marketing partner accounts.

Major Responsibility:

  • Oversee the fulfillment of all WNBA-only marketing partners' sponsorship benefits
  • Serve as co-lead on the account team responsible for managing day-to-day partner activation processes, including: activation planning and approvals, promotional development, media planning, financials, advertising creation and approval, event coordination, and results tracking, which will require collaboration across multiple departments
  • Serve as day-to-day contact on partnership matters ranging from activation strategy to contractual deliverables
  • Provide partnership expertise in the comprehension of contractual elements and understanding of the leagues' and partners' business goals/target audiences/marketing strategy and knowledge of best practices and industry news
  • Develop upsell opportunities that align with brand objectives Identify solutions to partner business challenges and remove project roadblocks
  • Develop and leverage strong relationships and build credibility with external partners and their lead agencies
  • Build effective working relationships and strong consensus with key WNBA and NBA constituencies including: sub-departments within Global Partnerships and Media, WNBA, Events, Public Relations, Legal, Marketing, Social Responsibility, Team Marketing & Business Operations, and Player Marketing
  • Oversee budgets for partners including leading the annual budget planning process; requires fluency in our financial reporting and pipeline management system
  • Execute against partnership goals and success metrics and implement a measurement plan for monitoring effectiveness and providing regular reporting
  • Lead various broader, department initiatives (e.g. partner engagement strategy)

Required Skills/Knowledge:

  • Minimum 8 years professional experience in relevant field (marketing, advertising, account management, or brand management)
  • Entrepreneurial mindset with intention to scale at an enterprise level
  • Successful experience in developing marketing and event strategies for clients and a strong understanding of marketing and promotions, including demonstrated experience in developing and implementing successful marketing programs
  • Demonstrated relationship management skills both internally and externally (including with senior executives); ability to adapt to various personalities and working styles
  • Excellent communication skills, both written and verbal Presentation skills, including the ability to create and lead presentations
  • Strategic thinker who is able to execute current partner strategy and identify areas of optimization/opportunity
  • Strong financial and analytical skills; ability to create internal and external reports
  • Solid understanding of sponsorship activation including events, media, marketing rights, content, etc.
  • Ability to forecast issues in projects and problem solve with various constituents
  • Must be highly motivated, proactive, self-starter with high energy and team spirit
  • Enjoys fast paced and challenging work environment
  • Proficient in Microsoft Word, Excel and PowerPoint

Education:Bachelor's degree in Marketing/Sports Management preferred


We Consider Applicants For All Positions On The Basis Of Merit, Qualifications And Business Needs, And Without Regard To Race, Color, National Origin, Religion, Sex, Gender Identity, Age, Disability, Alienage Or Citizenship Status, Ancestry, Marital Status, Creed, Genetic Predisposition Or Carrier Status, Sexual Orientation, Veteran Status, Familial Status, Status As A Victim Of Domestic Violence Or Any Other Status Or Characteristic Protected By Applicable Federal, State, Or Local Law.


Nearest Major Market: Manhattan
Nearest Secondary Market: New York City

Job Segment: Marketing Manager, PR, Relationship Manager, Field Marketing, Advertising, Marketing, Customer Service