Media Sales Operations Lead

WORK OPTION: The NBA currently provides eligible employees the option of working remotely one day per week. 

The National Basketball Association (NBA) is a global sports and media organization with the mission to inspire and connect people everywhere through the power of basketball.  Built around five professional sports leagues:  the NBA, WNBA, NBA G League, NBA 2K League and Basketball Africa League, the NBA has established a major international presence with games and programming available in 214 countries and territories in 60 languages, and merchandise for sale in more than 200 countries and territories on all seven continents.  NBA rosters at the start of the 2023-24 season featured a record 125 international players from 40 countries and territories.  NBA Digital’s assets include NBA TV, NBA.com, the NBA App and NBA League Pass.  The NBA has created one of the largest social media communities in the world, with more than 2.3 billion likes and followers globally across all leagues, team and player platforms.  NBA Cares, the NBA’s global social responsibility platform, partners with renowned community-based organizations around the world to address important social issues in the areas of education, inclusion, youth and family development, and health and wellness. 
 

Position Summary:

This role will drive the efficiency and success of the NBA media sales team. This role will develop and manage sales systems and ad technologies to drive our strategy and optimize revenue. This includes market analysis, CRM, business intelligence, and reporting.

Major Responsibilities

• Design and implement consistent ways to manage the sales process, including onboarding an OMS system, CRM optimization, coordinated sales efforts, and business reviews on a recurring basis.
• On-board ad sales technology in partnership with product, content, and data teams to implement effective ad sales efforts
• Project manage the execution of complex advertising campaigns, including leading Quality Assurance, Design, and coordination with AdOps, Sales, and Account Management teams, as well as external stakeholders
• Build out tools and materials to support the ad sales process, in partnership with the sales and product team
• Ensure delivery of training on how to articulate the value proposition and use materials. Includes process partnering with technology teams to implement effective sales technology
• Coordinate and implement third-party and programmatic video and display opportunities for NBA Digital Domestically and internationally
• Manage and decide on internal or external systems to help generate contracts, proposals, and posts to all customers across owned and operated, and DSP buys.
• Develop audience-building efforts of first-party data across NBA-owned & operated and off-site media platforms
• Demonstrated ability to develop, implement, and optimize data-driven sales strategies across various digital channels to drive measurable results

Required Education/Professional Experience:

• Bachelor’s degree
• 10+ years of developing relationships with sales professionals, including specialization in new relationship development

Required Skills/Knowledge Attributes:

•  A client-centric revenue operations leader with proven experience mentoring, managing, and influencing others
•  Outstanding project management skills - ability to think dynamically, keep internal and external stakeholders on track, and develop mutually beneficial solutions
•  Excellent interpersonal skills and ability to relate to people of all levels

Salary Range: $160,000 - $180,000

Job Posting Title: Director 

The NBA does not accept unsolicited resumes from search firms or any other third parties. Any unsolicited resume sent to the NBA will be considered NBA property, and the NBA will not pay a fee should it hire the subject of any unsolicited resume. 

The NBA considers applicants for all positions on the basis of merit, qualifications, and business needs, and without regard to race, color, national origin, religion, sex, age, disability, sexual orientation, gender identity, alienage or citizenship status, ancestry, marital status, genetic predisposition or carrier status, veteran status, familial status, status as a victim of domestic violence, or any other status or characteristic protected by applicable federal, state, or local law.

The NBA is committed to providing a safe and healthy workplace.  To safeguard our employees and their families, our visitors, and the broader community from COVID-19, and in consideration of recommendations from health authorities and the NBA’s own advisors, any individual working onsite in our New York and New Jersey offices must be fully vaccinated against COVID-19. The NBA will discuss accommodations for individuals who cannot be vaccinated due to a medical reason or sincerely held religious belief, practice, or observance.

About the NBA
The National Basketball Association (NBA) is a global sports and media organization with the mission to inspire and connect people everywhere through the power of basketball.  Built around five professional sports leagues:  the NBA, WNBA, NBA G League, NBA 2K League and Basketball Africa League, the NBA has established a major international presence with games and programming available in 215 countries and territories in more than 50 languages, and merchandise for sale in more than 200 countries and territories on all seven continents.  NBA rosters at the start of the 2021-22 season featured a record 121 international players from 40 countries.  NBA Digital’s assets include NBA TV, NBA.com, the NBA App and NBA League Pass.  The NBA has created one of the largest social media communities in the world, with 2.1 billion likes and followers globally across all league, team, and player platforms.  Through NBA Cares, the league addresses important social issues by working with internationally recognized youth-serving organizations that support education, youth and family development, and health-related causes.